2022 Effective Mobile Marketing Awards Shortlist

Categories

Amelia Island, PadSquad and Starmark – Find Your Escape
EY and Hogarth Worldwide – EY-Parthenon Awareness Launch Campaign
Frito Lay and Tapjoy (Acquired by ironSource) – Share More Joy
McCormick & Company’s French’s, DentsuX and Digital Turbine – DentsuX and Digital Turbine Slather on Success for McCormick & Company’s French’s Mustard
Vodafone Turkey and Carat – Residential Widest Fiber
Vodafone Turkey and Carat – Vodafone FreeZone TikTok Launch
Dating.com and Bidease – Using Programmatic Ads to Bring CPI Down 15 Times
Skai – Skai’s App Marketing solution
SplitMetrics – SplitMetrics Acquire
SplitMetrics – SplitMetrics Optimize
Adjust – Adjust Datascape
AppsFlyer – Incrementality
Snowplow Analytics – Snowplow BDP
TrafficGuard – TrafficGuard’s App Install Protection
S’More and MoEngage – Operation Personalization & App Engagement
Storyly – The Missing Piece of Mobile Engagement
Vodafone Turkey and Carat – Double Spin the Wheel & Choose Your Gift
Clue by Biowink and Making Science UK – Leveraging Google App Campaigns to Drive Paying Subscribers at Efficient Scale
Domino’s and AppSamurai – Domino’s Turkey User Acquisition Campaign
Dreamloft and AppAgent – A Game-changing Approach to Growth
Fastic and Stitcht – Community-based Conversational UGC
TwinSpires and ConsultMyApp – Kentucky Derby Campaign
Yodel Delivery Network and Yodel Mobile – Yodel Mobile Drive Big-impact Strategies for Yodel Delivery Network
AppAgent – AppAgent Strategic & Creative Mobile Marketing Agency
M&C Saatchi Performance USA – A Multi-campaign Leader During COVID
Phiture – Industry Leading Through Knowledge Sharing
Yodel Mobile – A Boutique Agency Leading the App Growth Revolution
B&Q and Yodel Mobile – B&Q Unlocks the Power of Mobile App Success
Instabridge and AppAgent – 21% Increase in Downloads for a Leading Wi-fi Password App
Photoshop Express and Phiture – Photoshop Express: Play Store Localized Screenshot Revamp for the Chinese Market
Snoop and ConsultMyApp – ASO Strategy for Snoop: 6-month Uplift Post-engagement
LEGOLand Windsor and Zappar – Creating an Immersive Guest Experience for LEGOLAND Mythica
Pepsi, Unbound and The Live Agency – Pepsi Max Summer AR
McDonald’s and Creata – McDonald’s Happy Meal Promotion with 7 Mattel Card Games
Vodafone Freezone and VMLY&R Istanbul – FreeZone Ridiculously Great Brush
Dolap and Storyly – Dolap & Storyly: Gamifying the Shopping Experience
Vodafone Turkey and Carat – From Telco to Techco with HŞY: Telco’s First Multi-Category Marketplace

PopViewers and Apptuitive – PopViewers x Apptuitive
S’More and MoEngage – Operation Personalization & App Engagement

AHE Mobil – AHE Mobil
Kapital Bank and Storyly – Boosting Campaign Participation & Feature Adoption: A Success Story from Kapital Bank & Storyly
Snoop and ConsultMyApp – ASO Strategy for Snoop: 6-month Uplift Post-engagement

Abide and Moburst – Abide App Subscription Influencer Campaign
Fastic and Stitcht – Community-based Conversational UGC

Abide and Moburst – Abide App Subscription Influencer Campaign
Benefit Cosmetics Australia and Unbound – Enter the Beneverse

Amelia Island, PadSquad and Starmark – Find Your Escape
Simpli.fi – Fast Food Brand Increases Visits for Multiple Locations with Simpli.fi’s Advanced Location Targeting
Vodafone Turkey and Carat – Residential Widest Fiber: DCO Campaign
Abide and Moburst – Abide App Subscription Influencer Campaign
AlphaSkullz and Admiral Media – AlphaSkullz: Taking an NFT from Zero to Hero
Product Madness – Product Madness TikTok Campaign
Redefine Meat and Moburst – Redefine Meat International Launch
Deutsche Telekom and Mindshare – Project Futureproof
McDonald’s and Creata – McDonald’s Happy Meal Family Entertainment: Reading is Fun to Listen
McDonald’s and Creata – McDonald’s Pandemic Support: Audio Books to Stream for Free
Sea Monster Entertainment and AIfluence – #PointTaken
Vodafone Turkey and VMLY&R Istanbul – Vodafone Jobseekers
AlphaSkullz and Admiral Media – AlphaSkullz: Taking an NFT from Zero to Hero
Clue by Biowink and Making Science UK – Leveraging Google App Campaigns to Drive Paying Subscribers at Efficient Scale
ShareTheMeal & Phiture – Ramadan 2022 Performance Marketing Campaign
Simpli.fi – Mattress Brand Partners with Simpli.fi to Increase eCommerce Sales and Measure ROAS
TIER and Admiral Media – How We Scaled TIER’s User Acquisition Budget to the Moon
Vodafone Turkey and Carat – Effective Use of Data in Performance Marketing with Vodafone Simple
Ackermans Character Shop and Sea Monster Entertainment – Ackermans Character Shop
B&Q and Yodel Mobile – B&Q Unlocks the Power of Mobile App Success
Benefit Cosmetics Australia and Unbound – Enter the Beneverse
DeFacto and Storyly – Supercharging Customer Communications: A Success Story from DeFacto and Storyly

GungHo and Mooko Media – GungHo Puzzles and Dragons
Vodafone Turkey and Carat – One QR to Rule Them All!

Benefit Cosmetics Australia and Unbound – Enter the Beneverse
Clue by Biowink and Making Science UK – Steering the Google Algorithm for App Campaigns on a Limited Budget
Vodafone Turkey and and VMLY&R Istanbul – Vodafone 25 November
Yodel Delivery Network and Yodel Mobile – Yodel Mobile Drive Big-impact Strategies for Yodel Delivery Network
Encantos and YieldMo – Encantos Explores Cookieless Targeting
Product Madness – North American TV Ad Campaign
Vodafone Turkey and Carat – Effective Use of Data in Performance Marketing with Vodafone Simple
WYNNBet and ConsultMyApp – Apple Search Ads Campaign
Bango – Bango Audiences: User Acquisition Through Purchase Behavior Targeting
Domino’s and AppSamurai – Domino’s Turkey User Acquisition Campaign
LiveScore and Making Science UK – Efficiently Diversifying Audience and Creative at Scale Through Google App Campaigns
Redefine Meat and Moburst – Redefine Meat International Launch
Snowplow Analytics – Snowplow BDP
Varo Bank and ironSource – ironSource User Acquisition

Our Special Award celebrates the best of the best.

SPECIAL Awards

Grand Prix Award

This is the best campaign from all the other regular category winners, as selected by the judges.

PREVIOUS WINNER