The Winners

2022 Winners

Congratulations to all of our winners! You can read more about the winner from each category by clicking on any of the links below.

Winner

B&Q and Yodel Mobile – B&Q Unlocks the Power of Mobile App Success

Winner

Vodafone Turkey and Carat – Vodafone FreeZone TikTok Launch

Other Shortlisted Entries

Amelia Island, PadSquad and Starmark – Find Your Escape
EY and Hogarth Worldwide – EY-Parthenon Awareness Launch Campaign
Frito Lay and Tapjoy (Acquired by ironSource) – Share More Joy
McCormick & Company’s French’s, DentsuX and Digital Turbine – DentsuX and Digital Turbine Slather on Success for McCormick & Company’s French’s Mustard
Vodafone Turkey and Carat – Residential Widest Fiber

 

Winner

Skai – Skai’s App Marketing solution

Other Shortlisted Entries

Dating.com and Bidease – Using Programmatic Ads to Bring CPI Down 15 Times
SplitMetrics – SplitMetrics Acquire
SplitMetrics – SplitMetrics Optimize

 

Winner

Snowplow Analytics – Snowplow BDP

Other Shortlisted Entries

Adjust – Adjust Datascape
AppsFlyer – Incrementality
TrafficGuard – TrafficGuard’s App Install Protection

 

Winner

Storyly – The Missing Piece of Mobile Engagement

Other Shortlisted Entries

S’More and MoEngage – Operation Personalization & App Engagement
Vodafone Turkey and Carat – Double Spin the Wheel & Choose Your Gift

 

Winner

Yodel Delivery Network and Yodel Mobile – Yodel Mobile Drive Big-impact Strategies for Yodel Delivery Network

Other Shortlisted Entries

Clue by Biowink and Making Science UK – Leveraging Google App Campaigns to Drive Paying Subscribers at Efficient Scale
Domino’s and AppSamurai – Domino’s Turkey User Acquisition Campaign
Dreamloft and AppAgent – A Game-changing Approach to Growth
Fastic and Stitcht – Community-based Conversational UGC
TwinSpires and ConsultMyApp – Kentucky Derby Campaign

 

Winner

Yodel Mobile – A Boutique Agency Leading the App Growth Revolution

Other Shortlisted Entries

AppAgent – AppAgent Strategic & Creative Mobile Marketing Agency
M&C Saatchi Performance USA – A Multi-campaign Leader During COVID
Phiture – Industry Leading Through Knowledge Sharing

 

Winner

B&Q and Yodel Mobile – B&Q Unlocks the Power of Mobile App Success

Other Shortlisted Entries

Instabridge and AppAgent – 21% Increase in Downloads for a Leading Wi-fi Password App
Photoshop Express and Phiture – Photoshop Express: Play Store Localized Screenshot Revamp for the Chinese Market
Snoop and ConsultMyApp – ASO Strategy for Snoop: 6-month Uplift Post-engagement

 

Winner

Pepsi, Unbound and The Live Agency – Pepsi Max Summer AR

Other Shortlisted Entries

LEGOLand Windsor and Zappar – Creating an Immersive Guest Experience for LEGOLAND Mythica
McDonald’s and Creata – McDonald’s Happy Meal Promotion with 7 Mattel Card Games
Vodafone Freezone and VMLY&R Istanbul – FreeZone Ridiculously Great Brush

 

Winner

Dolap and Storyly – Dolap & Storyly: Gamifying the Shopping Experience

Other Shortlisted Entries

Vodafone Turkey and Carat – From Telco to Techco with HŞY: Telco’s First Multi-Category Marketplace

 

Winner

S’More and MoEngage -Operation Personalization & App Engagement

Other Shortlisted Entries

PopViewers and Apptuitive – PopViewers x Apptuitive

Winner

Snoop and ConsultMyApp – ASO Strategy for Snoop – 6-month Uplift Post-engagement

Other Shortlisted Entries

AHE Mobil – AHE Mobil
Kapital Bank and Storyly – Boosting Campaign Participation & Feature Adoption: A Success Story from Kapital Bank & Storyly

 

Winner

Abide and Moburst – Abide App Subscription Influencer Campaign

Other Shortlisted Entries

Fastic and Stitcht – Community-based Conversational UGC

 

Winner

Abide and Moburst – Abide App Subscription Influencer Campaign

Other Shortlisted Entries

Benefit Cosmetics Australia and Unbound – Enter the Beneverse

Winner

Simpli.fi – Fast Food Brand Increases Visits for Multiple Locations with Simpli.fi’s Advanced Location Targeting

Other Shortlisted Entries

Amelia Island, PadSquad and Starmark – Find Your Escape
Vodafone Turkey and Carat – Residential Widest Fiber: DCO Campaign

 

Winner

Product Madness – Product Madness TikTok Campaign

Other Shortlisted Entries

Abide and Moburst – Abide App Subscription Influencer Campaign
AlphaSkullz and Admiral Media – AlphaSkullz: Taking an NFT from Zero to Hero
Redefine Meat and Moburst – Redefine Meat International Launch

 

Winner

Deutsche Telekom and Mindshare – Project Futureproof

Other Shortlisted Entries

McDonald’s and Creata – McDonald’s Happy Meal Family Entertainment: Reading is Fun to Listen
McDonald’s and Creata – McDonald’s Pandemic Support: Audio Books to Stream for Free
Sea Monster Entertainment and AIfluence – #PointTaken
Vodafone Turkey and VMLY&R Istanbul – Vodafone Jobseekers

 

Winner

Clue by Biowink and Making Science UK – Leveraging Google App Campaigns to Drive Paying Subscribers at Efficient Scale

Other Shortlisted Entries

AlphaSkullz and Admiral Media – AlphaSkullz: Taking an NFT from Zero to Hero
ShareTheMeal & Phiture – Ramadan 2022 Performance Marketing Campaign
Simpli.fi – Mattress Brand Partners with Simpli.fi to Increase eCommerce Sales and Measure ROAS
TIER and Admiral Media – How We Scaled TIER’s User Acquisition Budget to the Moon
Vodafone Turkey and Carat – Effective Use of Data in Performance Marketing with Vodafone Simple

 

Winner

B&Q and Yodel Mobile – B&Q Unlocks the Power of Mobile App Success

Other Shortlisted Entries

Ackermans Character Shop and Sea Monster Entertainment – Ackermans Character Shop
Benefit Cosmetics Australia and Unbound – Enter the Beneverse
DeFacto and Storyly – Supercharging Customer Communications: A Success Story from DeFacto and Storyly

 

Winner

Vodafone Turkey and Carat – One QR to Rule Them All!

Other Shortlisted Entries

GungHo and Mooko Media – GungHo Puzzles and Dragons

 

Winner

Benefit Cosmetics Australia and Unbound – Enter the Beneverse

Other Shortlisted Entries

Clue by Biowink and Making Science UK – Steering the Google Algorithm for App Campaigns on a Limited Budget
Vodafone Turkey and VMLY&R Istanbul – Vodafone 25 November
Yodel Delivery Network and Yodel Mobile – Yodel Mobile Drive Big-impact Strategies for Yodel Delivery Network

 

Winner

WYNNBet and ConsultMyApp – Apple Search Ads Campaign

Other Shortlisted Entries

Encantos and YieldMo – Encantos Explores Cookieless Targeting
Product Madness – North American TV Ad Campaign
Vodafone Turkey and Carat – Effective Use of Data in Performance Marketing with Vodafone Simple

 

Winner

Bango – Bango Audiences: User Acquisition Through Purchase Behavior Targeting

Other Shortlisted Entries

Domino’s and AppSamurai – Domino’s Turkey User Acquisition Campaign
LiveScore and Making Science UK – Efficiently Diversifying Audience and Creative at Scale Through Google App Campaigns
Redefine Meat and Moburst – Redefine Meat International Launch
Snowplow Analytics – Snowplow BDP
Varo Bank and ironSource – ironSource User Acquisition